Previously the UK and Ireland Country Manager at Wildix, Ian’s team was the first to dream up x‑hoppers after uncovering a retail client’s unique communication needs. Ian now sets the direction for x-hoppers globally, leading the team with his sharp wit and enviable skills backed by 30 years of industry experience.
Another early x-hoppers architect, Graham is savvy in all things tech, drawing on his nearly 20 years of experience in IT and telecommunications to ensure x-hoppers continues to meet the evolving needs of retailers today and in the future.
Sylvia is a B2B marketer based in Italy who has worked across Italian, German and English-speaking markets. As CMO, she oversees the global marketing strategy and team, sharing hard-won insights with staff, partners and customers alike.
Armed with an MBA and five years of hands‑on experience, Lisa juggles database handling, campaigns and lead management with grace and a keen eye for detail. Supporting the CMO, she ensures our marketing activities run as smoothly as possible.
Pennsylvanian-born and UK-based, Kathryn is a copywriter and content strategist who uses her nearly decade of retail experience to create content that inspires and drives innovation in the shopping experience.